Dates: June 25 – July 15, 2023
Theme: Luxury Brand Management
Cities: Rome, Florence, Bologna, Venice, Vicenza, Trieste
Companies: Lamborghini, Ducati, Fincantieri Yachts, SMEG, McArthur Glen Outlet, Chiarli Winery, Bulgari, Nonino Distillatori, Bisazza, Furla, Moroso
Cultural visits: Vatican Museum, Colosseum, Uffuzi Gallery, Andrea Palladio’s Teatro Olimpico and Villas, UNIBO, and wine tasting
Courses:
- GLBL 5001 – Luxury Marketing (3.0 credits)
- BCST 5035 – Global Storyteller (3.0 credits)
Practical details:
Who can go:
- Anyone 19 years or older
What is included:
- Two 3.0 credit courses
- Field trips to course-related sites and companies
- Shared accommodation and breakfast
- Cultural program
- Ground transportation
Early bird price:
- $5,895
Regular price:
- $6,195
*Airfare and personal expenses not included.
How to apply:
Send a letter of intent stating why you want to participate to sobiep@bcit.ca and complete our short application form.
Application deadlines:
- Open until filled
